More Eco-Shoes for Impact!

I don’t want to stop! There are so many ideas running through my mind right now, of ways that we could benefit both the rainforest and the children of Brazil with a bit of teamwork. Time to practice non-attachment, while still creating what wants to come through…

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And, I’ve been listening to Seth Godin’s talk yet again, and feel like a genuine linchpin. In fact, all the people you’ll see in the “About Us” section are linchpins. Here’s a quote I found just now, that sets the tone for the way we are creating this business. Just give us a little time to bring in the staffing who will help us to make this so:

If you want customers to flock to you, it’s tempting to race to the bottom of the price chart. There’s not a lot of room for profit there, though…In a world that relentlessly races to the bottom, you lose if you also race to the bottom. The only way to win is to race to the top. When your organization becomes more human, more remarkable, faster on its feet, and more likely to connect directly with customers, it becomes indispensable….

Thank you Seth. I’ll get the book. Linchpin.

One Comment on “More Eco-Shoes for Impact!

  1. FYI – TOM’s production team has our samples and we’re in a conversation about what’s possible. It won’t be fast, but the really good things usually aren’t… we’ll keep you posted!

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